Humax is one of the world's largest manufacturers of smart home solutions, connected devices, and network and mobility solutions. Humax markets its products in more than 90 countries, offering digital TV recorders, set-top boxes, and smart home devices.
Humax
We have been working with Humax for several years and supported their migration from Magento 1 to Magento 2. Our focus with Humax has always been on improving the customer experience and conversion rates.
During the migration to Magento 2, we ensured smooth integration with their back-office systems and marketplaces while creating an efficient and user-friendly journey for both B2C and B2B markets.
A new Magento 2 store was built, featuring a clean and colourful design to reflect Humax's services. Separate storefronts were developed to cater to B2C and B2B markets. The checkout process was simplified with a one-step checkout.
We seamlessly migrated data and functionalities from Magento 1 to Magento 2, ensuring smooth data exchange between the eCommerce platform and Humax's SAP system. SEO rankings were maintained during the migration to protect organic traffic.
Key integrations were put in place to streamline internal processes and improve efficiency, while reducing reliance on third-party systems.
The implementation of the new Magento 2 store for Humax led to a 52% increase in revenue.
Conversion rates are higher thanks to the optimised checkout process and improved search.
The new store design and streamlined customer journey offer a more intuitive shopping experience, leading to increased first-time purchases.
The Power of Integrations
Integrations were key to the success of Humax's new eCommerce store.
Algolia search improved product discovery, while Amazon and eBay integrations expanded Humax's reach.
The SAP integration ensured smooth back-office operations, reducing administrative tasks and enabling efficient data exchange.
Incorporating Reviews.io helped gather valuable customer insights and build trust.
Services Provided
Magento 2 Design & Build
Conversion Optimisation
One Step Checkout
Streamlined Order Journey
SEO Preservation
Magento 1 Data Migration
B2B & B2C Stores
SAP Integration
Algolia Search Integration
Amazon & eBay Integration
Reviews.io Integration
